Cloudy Weather Report Ramallah, Palestine +4°C, Cloudy
Home | News |

Tech: What you need to know in advertising today

'); }else{ document.write(''); fbAsyncIds.push('fwid4'); fbStatUrls.push('https://www.blick.ch/stats/?rt=1&objId=7452933&type=article&ctxId=3785&pubId=2&cat=news&meta=like&title=What+you+need+to+know+in+advertising+today&url=http%3A%2F%2Fwww.pulse.ng%2Fbi%2Ftech%2Ftech-what-you-need-to-know-in-advertising-today-id7452933.html'); }} /* ]]> */

Facebook's main source of revenue, selling advertisements on its platforms, has come under intense scrutiny lately due to alleged election influence exerted by Russia through the company's platform.

But, while not great for Facebook's public image, it doesn't seem to have put a dent in the company's business, according to Credit Suisse analyst Stephen Ju.

To read more about how Facebook is making more money on targeted ads than ever, click here.

In other news:

A leading digital-ad trading group is trying to bring clarity to the sea of content studios. The Interactive Advertising Bureau is starting the Content Studio Showcase as sort of a speed-dating round for ad buyers and media companies that will feature wall-to-wall presentations from the likes of NBCUniversal, The New York Times, Refinery 29, Pandora, and Turner.

The explosive growth of Alibaba's digital shopping app should worry Amazon. Alibaba's western-facing shopping app AliExpress has grown 80% year-over-year between 2016 and 2017, according to app market data research company AppAnnie, from 28 million to 50 million iOS and Google Play downloads worldwide.

Amazon, meanwhile, wants to win over a new customer: your teen. It has launched a new kind of account specifically for teens tied to their parents' accounts, which allows teens to purchase items off Amazon.com and from Amazon services with their parents' credit card and Prime accounts.

Sheryl Sandberg says the US should 'absolutely' publicly release the Facebook ads linked to Russian interference. Sandberg made the comments to Axios in her first public interview since Facebook disclosed it had discovered ads bought by Russia-linked accounts.

She also said that Facebook wishes it had found it before it ever happened. Sheryl Sandberg was interviewed by Axios' Mike Allen in Washington D.C. on Thursday about campaign ads that Russians purchased on Facebook during the US election in 2016.

Google will permanently disable a control on its new $50 speaker after the gadget listened in on some users. Google acknowledged that the issue was that the button on top of the device was faulty and would sometimes activate on its own, so the company initiated a software update that would disable that button for all users while it explored a long-term fix.

Coach is changing its corporate name to Tapestry. The shift comes as the brand is attempting to create a broader umbrella for its high-end brands without diluting the iconic name known mainly for selling luxury handbags.

Harvey Weinstein's wife is leaving him — but her fashion brand is still in jeopardy. Georgina Chapman's career as the co-founder of Marchesa is tightly tied to her husband's success.

These are the 5 fast-food brands that teens love the most. Despite millennials' adoration of quick-service chains like McDonald's, Starbucks and Chipotle, some full-service brands are winning over their hearts — and wallets, according to Piper Jaffray's biannual survey of teen preferences.

Fox Sports is in a bind after the US soccer team failed to qualify for the 2018 World Cup, The Wall Street Journal reports. The network dished out over $200 million for the U.S. English-language rights to broadcast next year’s tournament, which will likely have lower viewership.

Join us at IGNITION: Future of Media! Future of Media is November 29-30 in New York City. We hope to see you there!

Follow us at @BI_Corporate to be among the first to hear about news and updates from Business Insider.

Also, sign up for the Executive Summary , a new biweekly newsletter that brings the latest marketing news, trends, and company updates straight to your inbox.

Tags

No tags for this article
Disclaimer: Opinions expressed here are those of the writers and do not reflect those of nigerianewsgrio.com. nigerianewsgrio.com accepts no responsibility legal or otherwise for their accuracy of content. Please report any inappropriate content to us, and we will evaluate it as a matter of priority.

Related Articles

Libya Slave Trade: 249 more Nigerians return home

Libya Slave Trade 249 more Nigerians return home NEMA coordinator said returnees should be able to enlighten other Nigerian youths on the dangers of seeking greener pastures

Most Watched Videos

View all posts

What Type of Man Are You? (Must Watch Video)

This video describes in vivid terms, the types of men that exist.  Watch and review below.

Angry Mortuary Workers Storm Cemetery, Seize Corpse Over Balance Payment. Photos/Video

This is serious. There was drama at the Tema Community 9 Cemetery in Ghana on Saturday February 11, 2016 when a man who works in

Moment robbery suspect beats man with broomstick in South Bronx

The New York City Police Department is asking the public's help after releasing surveillance video showing a robbery suspect beat a man with his broomstick

Most Read News

View all posts

Tech: Uber accidentally charged a customer more than $14,000 for a ride that was supposed to cost under $20

Tech Uber accidentally charged a customer more than $14,000 for a ride that was supposed to cost under $20 Published: 57 minutes ago , Refreshed: 28 minutes

What are trending Ankara Styles for Men in 2017-2018?

What do you know about Ankara Fashion Styles? This is one of the traditional African styles that have become very fashionable. The streets of Lagos

Igbo coalition faults BPE on concession of Lagos Trade Fair Complex

By Vincent Ujumadu AWKA—A COALITION of Igbo socio- political groups has faulted the reported involvement of the Economic and Financial Crimes Commission, EFCC, in the concession

I didn't insult governors - Tinubu replies Okorocha

- APC chieftain, Bola Tinubu has denied saying governors are irrelevant to party's nomination process- Tinubu made this statement after he was called out by

Tech: What those mysterious white stripes on chicken are — and what it means for cooking

Tech What those mysterious white stripes on chicken are — and what it means for cooking Published: 39 minutes ago , Refreshed: 25 minutes ago Nathaniel Lee Those mysterious

Mesut Ozil: Arsenal ready to offer £300,000-per-week contract to midfielder

Mesut Ozil Arsenal ready to offer £300,000-per-week contract to midfielder Arsenal’s new offer is close to the £300,000-per-week which Ozil is looking for. Published: 4 minutes ago

Most Watched Movies

In Bed With My Sister 1

Movies 2017|latest nollywood movies| 2017 Nigerian movies The secrets of Mr Ozor, an Occult man, has been revealed through the wife but she has to

Inside Beauty 2

Nigerian Movies 2017|latest nollywood movies| 2017 Nigerian movies A twin born lady who was born with a scar on her face which made her feel

Street Blood Season 2

Street Blood Season 1 - 2017 Latest Nigerian Nollywood movie    

The Forbidden Land

This story is about a wicked king who takes people's lands by force and treats his people badly.Meanwhile his priest saw a vision about a

cron